Contact: Mike D’Angelo

Phone: 617-247-2639

Email: Info@BodyEvolver.com 

***PRESS RELEASE***

FITNESS TRAINING GETS MORE EFFICIENT & ACCURATE

BodyEvolver Leads the Way With an Innovative New Software Tool to Help Grow Trainers’ Business

Gyms, fitness centers, and training staffs now have a new and powerful weapon available in their efforts to achieve efficiency of operation, effective results with clients, and ultimately a boost to their financial bottom line. BodyEvolver has developed a software framework that serves as a business solution to help physical trainers and offer a powerful leg up in the competitive marketplace.

The cutting-edge BodyEvolver software provides trainers with the ability to easily measure, track, and plan clients’ progress with Patent Pending tools that motivate, educate, and inspire clients to make more informed decisions about exercise and diet.

"Those better decisions pave the way for more effective results with individual clients," explains veteran trainer and BodyEvolver developer Mike D’Angelo. "They help with better client retention and more referrals overall -- and therefore help your business to grow in a highly competitive field."

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Meanwhile, the online system also saves time, effort, and energy for trainers: It offers them a web-based data management of clients’ personal information, and precise physical data that outlines both personal progress and the best methods to achieving specific goals. This system can be accessed remotely from anywhere, giving trainers access to clients’ information in an easy, streamlined fashion.

Additionally, embedded within the database is a system for communicating with clients between appointments that synchs emails with their latest data, measurements, and goals.

This option further helps keep clients motivated and engaged   -- as does the software’s unique physical measuring system, which is accurate enough to keep clients exactly in tune with their fitness status. "Having that kind of communication with clients, and giving them data they know they can completely trust makes trainers look like rock stars to clients," says D’Angelo. "It shows them to be trainers who are truly worthy of investment."

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Contact: Mike D’Angelo

Phone: 617-247-2639

Email: Info@BodyEvolver.com

***PRESS RELEASE***

FIXING THE BODY FAT PROBLEM

BodyEvolver Leads the Way to a New, More Accurate Understanding of Health & Fitness

Think that model in the size 2 jeans is in great shape? Think again: If she isn’t weight training regularly, chances are good that she’s what’s termed "skinny fat" or "normal weight obese" – and as a result, isn’t nearly as healthy as she should be in several crucial areas. In fact, even if she exercises regularly on the treadmill, her lean body mass could still not be in healthy proportion to her overall body weight.

In many cases – currently estimated at between 20 and 30 percent of the population – people whose Body Mass Index (B.M.I.) measure as healthy are getting misdiagnosed, because the measuring mechanisms used don’t cross their B.M.I. with the percentage of body fat they carry. As a result, they may well be under muscled (i.e. normal weight obese), unhealthy, and not even know it – thus increasing a host of diseases and health-related problems.

That’s where BodyEvolver Software comes in. It uses cutting-edge measures to identify whether you are "normal weight obese," by accurately measuring your lean body mass vs. your body fat. The result is an accurately adjusted B.M.I., so that you know whether you need more weight training to gain more lean body mass – and how much.

"Ever since the aerobic craze in the ‘60s, most people have thought of exercise primarily as cardio," explains veteran trainer and BodyEvolver developer Mike D’Angelo. "There needs to be a shift in understanding that strength training is the something everyone should be doing as part of there exercise routine."

"Fat isn’t what is most important, although our society is fixated on it. What’s most important is having enough lean mass -- because by stimulating it, we keep our systems in check and keep them healthy."

Lean mass includes muscles, tendons, ligaments, bones, and organs. Weight training strengthens all of the above, as well as leading to a higher metabolism, and other benefits.

"We also can’t stimulate hormonal secretions (our fountain of youth) without making our muscles work," says D’Angelo. "So it’s through the muscle tissue that we can have a positive effect on the majority of our lean body mass and metabolism. That includes hormone-secreting glands. So ultimately, keeping your muscles firm and fit helps stave off heart disease, diabetes, osteoporosis and many more.

BodyEvolver brings all of this to light by correctly identifying individuals’ fat-to-lean ratio, and giving them the tools to take true charge of not only their appearance or jeans size, but their

long-term, overall health on an ongoing basis. The end result is better education, information, and prescription – and ultimately a better quality of life.

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